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ROCKAPP is a growth partner for mobile apps ready to scale. We use data-driven analytics and the integrated collaboration of creative and media to build efficient mobile user acquisition systems in highly competitive markets. Our services include: • Social Media Advertising • Premium In-App traffic • Paid Search Traffic • Digital Strategy • UA&Anti-Fraud Audit • Creative Production The verticals we focus on include: • Games • E-commerce • Finance • Services Why brands chose us: • Licensing & Market Access • Compliance & WhiteListing • Anti-Fraud & Traffic Integrity Our mission is to turn ambition into meaningful impact, empowering every partner to achieve lasting success and sustainable growth.

iсontext is Russia's largest independent marketing agency and a flagship member of the iConText Group digital holding, founded in 2002. The agency consistently ranks among the Top-3 in Russia's advertising and marketing services landscape, as recognized by leading independent industry ratings — and holds the #1 position in the digital agency rating within the Financial Services segment as of the 2025 assessment. International Client Portfolio icontext has managed media placements across Russia, the CIS, and Europe for globally recognized brands across multiple industries: • Beauty & Cosmetics: L'Oréal, L'Occitane, NAOS, Bioderma, Kiko Milano, Pierre Ricaud • Fashion & Luxury: Swatch, Tous, Mercury, La Redoute • Marketplaces & E-commerce: eBay, AliExpress • Entertainment & Gaming: Epic Games • Electronics: LG • FMCG: Mareven Food • Real Estate: Bonava • Services: Biglion The agency served as the exclusive Russian partner of Efficient Frontier — later acquired by Adobe and rebranded as Adobe AdLens — and holds longstanding authorized Google partner status. Working with Industry Leaders in Russia *the largest players across key verticals: • Financial Services: Sberbank, VTB, Gazprombank, Sovkombank • Food & Non-food Retail: O'KEY, X5 Delivery, Leroy Merlin, Befree, Askona, Burger King, Tanuki • Real Estate: Dobrograd, RBI • Marketplaces, Pharma, Entertainment, and others Geographic Presence In addition to our Moscow headquarters, iConText operates a representative office in Kazakhstan, which supporting clients across the CIS region. Proprietary Technology & Analytics iConText is one of the few performance agencies in the Russian market operating at Big Data scale. Our proprietary analytics and technology solutions — registered as intellectual property at the federal level — give clients full visibility into what drives revenue: from the first ad impression through to the actual transaction, with channel-level investment evaluation and granular breakdowns by ad creative. Every ruble spent is fully accountable. Our work is built around measurable outcomes that directly impact revenue and return on investment — not just clicks and impressions. Our Services Performance & Media: performance, brandformance, contextual, mobile advertising, display and targeted advertising, Retail Media Creative & Content: influencer and content marketing, creative special projects, branding and design Analytics & Technology: web analytics, proprietary technology product development, auditing and consulting, researching

We're a performance marketing agency specializing in mobile app user acquisition. We work with large brand partners to achieve their KPIs and goals in terms of installs, user acquisition while mitigating fraud and optimizing down funnel results. • Campaign planning and reporting • Programmatic and direct media buying • Omni-channel user acquisition • Analytics and optimization • Search engine marketing (SEM) • Creative testing, asset consulting and QA